22 years, a mogul.

Heart and soul. Blood sweat and tears. A passion for peoplE. A passion for beauty and fashion. Building the first ever 3 out of 13 Ulta beauty department stores in the nation. Multi-category, multi-brand and multi-channel economist and expert knowledge artist. Trainer of multitudes of major companies. You name it! At 17 years old would become a self-proclaim makeup artist in talent agencies working with the best talent. The support of community and thriving off of the youth has spear headed the start up she has founded in 2016. DESIREA continues to help the less fortunate, beauty enthusiasts and business owners find THEIR gateway to success!